Shanon Maddison
Shanon joined the team in 2023 as Marketing & Communications Officer, and was promoted to Marketing Manager in 2026. She leads the development and delivery of marketing and communications activity across Schools North East, ensuring consistent brand messaging that reflects the organisation’s voice, values, and mission.
Working closely with colleagues across the organisation, Shanon develops integrated marketing campaigns, oversees content and communications across digital and print channels, and helps drive engagement, membership growth, and brand visibility. From strategic campaign planning to creating written content and videos, she ensures every communication supports the charity’s mission and strengthens its position as the Voice, Glue and Bridge of North East Schools.
Before joining Schools North East, Shanon worked as a Copywriter for an award-winning digital marketing agency, drawing on the skills and knowledge gained through her Master’s degree in Creative Writing and Bachelor’s degree in Media & Journalism.
