School Marketing Series: Communicating Your School’s Story with Confidence
Zoom
This free practical webinar is designed for School Leaders, SBMs and Admin staff responsible for communication who want to feel more confident about how their school communicates with parents, prospective families and the wider community. The session reframes marketing as everyday communication and helps schools think more intentionally about where their audiences look for information and how their story shows up there. This session is suitable for:
School Business Managers
Headteachers and senior leaders
Office and communications staff
Anyone involved in school communication or engagement
No marketing experience required. We understand diaries are busy so if you’re unable to attend live, you can request access to the recorded session for a limited time.
What Attendees will Gain:
- Understand what “school marketing” really means in a school context
- See how parents actually research and choose schools
- Reflect on where their key audiences look for information
- Identify where communication may be unclear, duplicated or overwhelming
- Leave with a simple School Communications Plan to support confident decision-making
This is a partner event, please contact the event organiser with any questions or bookings regarding this event.

