World Book Day

1st Mar 2012

World Book Day : What we do

World Book Day is a celebration! It’s a celebration of authors, of illustrators, of books and (most importantly) it’s a celebration of reading. In fact, it’s the biggest celebration of its kind.

This is the 15th year there’s been a World Book Day, and on 1st March children of all ages (as well as libraries, schools, charities, bookshops, newspapers, people on TV and radio and bloggers . . .) will come together to appreciate reading. Very loudly and very happily.

What happens?
Thanks to the generosity of National Book Tokens Ltd, publishers and booksellers, we can send millions of book vouchers to children and young people on the day (more than 14 million, in fact: that’s one for nearly every child aged under eighteen in the country).

Then . . .
Then they take their voucher to a local bookshop and can use them to pick one of eight (exclusive, new and completely free) books. Or, if they’d rather, they can use it to get £1 off any book that costs over £2.99.

It’s all about getting kids closer to the books and authors they already love, and letting them discover more books and authors they’ll love every bit as much in the future.

Visit the website here.